ANNEX 1
to the Insertion Order
Offerpump
AFFILIATE AGREEMENT (version of 13.07.2022)
for the online promotion of chat engagement offers
This agreement (the Affiliate Agreement), version of 13.07.2022, as accepted by the Parties to the signed Insertion Order referencing its terms, is entered into on the date of the Insertion Order, by and between:
Offerpump and the Affiliate are also referred to individually as a Party and collectively as the Parties.
WHEREAS
IT IS AGREED AS FOLLOWS
Ad Site | means the webpage(s) (or other type of online medium (including e-mail)) on which the Affiliate places the Advertising Material |
Advertiser | means a legal or natural person who owns or operates a chat engagement offer and who has (directly or indirectly) engaged Offerpump for the provision of affiliate traffic through the Offerpump affiliate network. The Parties agree that an Advertiser may, at times, be a related party vis a vis Offerpump |
Advertiser Site | means the chat engagement website or other online medium owned or operated by the Advertiser (or an entity affiliated with the Advertiser) which presents the Offer and to which the Affiliate directs its traffic |
Advertising Material | means banner ads, (pre)landers, pop ups and unders, hypertext and any other type of advertising material, including custom websites subject to licensing (white labels), used for its Services by the Affiliate in accordance with Clause 4 |
Affiliate | has the meaning ascribed thereto in the heading of this Affiliate Agreement |
Affiliate Account | means the online area on the Offerpump Affiliate Network Site where the Affiliate can (inter alia) find its account details and Commission records |
Clause | means a clause in this Affiliate Agreement |
Commission | means the fee due to the Affiliate subsequent to Conversions |
Confidential Information | means all information (in whatever form or format and however stored, recorded, kept or preserved) disclosed or made available to the Affiliate or its Representatives, or otherwise accessed by the Affiliate or its Representatives, in connection with the Advertiser or with Offerpump or their Representatives, including in particular (without limitation): (i) any information that on being disclosed or made available, or otherwise accessed, is marked or otherwise designated as being confidential, or would be regarded as confidential by a reasonable business person; (ii) any trade secret (including, without limitation any trade secrets as referred to in article 2((1) of Directive (EU) 2016/943; (iii) any information, data or content in relation to: the business, affairs, customers, prospects, suppliers, employees, agents, affiliates, plans, intentions, market opportunities, transactions, creative material, any intellectual property, sales or finances of Offerpump or the Advertiser or their Representatives or any information in relation to their operations, processes, strategies, methods, products, services, prices, marketing, know-how, development, designs, code, techniques, technology, procedures, results, inventions, equipment, applications or software but excluding any information in relation to the Advertiser or Offerpump and their Representatives that is publicly available or becomes publicly available otherwise than through disclosure by the Affiliate or its Representatives in breach of confidentiality duties; or information which the Parties agree in writing is not confidential or may be disclosed |
Conversion | means an action the occurrence of which may result in a Commission owed to the Affiliate, as set out, under the Revenue share model, in Clause 7.5 and under the ‘pay per sale’ model in Clause 7.4 and under the pay per Lead model, sub the definition of ‘Lead’ - or in a Commission based on a combination of the listed compensation models as set out in the Insertion Order |
Event of Default | means the occurrence of each of any of the following events:
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Offerpump Affiliate Network Site | means the website on which the Offerpump affiliate network is presented through which the Affiliate can sign up in order to provide its Services in exchange for (potential) Commissions |
Initial sale | the first purchase of a registered lead/visitor on a by campaign targeted offer |
Insertion Order | means the signed document which (inter alia) sets out the scope of the Services, the details regarding the Commission and through which the Parties have accepted the applicability of this Affiliate Agreement to the Services |
Lead | means a Conversion which consists of the successful completion by a consumer of all the registration steps required by an Advertiser to effectively be registered as a member to the Advertiser Site. The Affiliate agrees that the registration steps may (inter alia) include a ‘double opt in’ requirement whereby the consumer must confirm his initial registration by subsequently clicking on a link which is sent to the consumer’s email account or other communication medium |
Offer(s) | means the chat engagement product as offered by the Advertiser to consumers on the Advertiser Site and promoted by the Affiliate through the Offerpump affiliate network |
Parties | means the parties to this Affiliate Agreement as set out in the heading of this Affiliate Agreement, including their successors and permitted assigns |
Representatives | means in relation to either Party: any director, shareholder, stakeholder, employee, business partner, corporate (and other) service provider, joint venture partner and - in relation to either Party - any other party who directly or indirectly controls or is controlled by, or is under common control with, such Party |
Revenue | has the meaning ascribed thereto in Clause 7.5 |
Services | has the meaning ascribed thereto in Recital B |
this means, inter alia, that the Affiliate must refrain from any action or communication which would:
Permissible Disclosures
Return of Confidential Information